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2025-05-22 10:26:01 -

Exploring the Hype: Is Stüssy Just Trendy or Truly Iconic?

Stüssy began in California during the 1980s as a small surfwear brand. Shawn Stussy, the founder, started by printing his signature on surfboards, then moved that same style to T-shirts and caps. What started on the beach soon moved into skateboarding and music scenes. In the UK, this mix of laid-back California style and street culture clicked with young people. It felt fresh and...

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